Learn the top-converting tax, legislative and insurance messages - and the best strategies to generate leads and convert prospects to clients through the meeting process.
Message Mastery: Conversations That Convert

In this course, you’ll learn:
- How to use message frames to quickly gain buy-in throughout the sales process - from seminars and videos to client meetings and annual reviews
- How to discuss legislative changes with your clients - without getting political
- Why taxes are the hot topic for client conversion - and how to drive appointments with one simple analogy
- How to quickly overcome common life insurance objections and misinformation
- Why two simple phrases can make all the difference at the end of a client meeting